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Social Media Marketing is one of the most important form of online business. Today, most of the world’s population is on the social media. So it is not at all a bad idea to promote your products and services on social media platforms. Every business today who wants to go for social media marketing asks first why social media marketing works. They can find their answer below. I have wrote down the reasons why social media marketing works. They can easily understand it. 1. Brand loyalty. Social Media Marketing helps you in winning the trust of people. If you are present on social media then people trust you. It is observed the company that is present on social media gets more trust than the ones that are not present on social media. The reason behind this is very simple. If you are on social media then you becomes a group of unified people who you truly is, not a corporation. People like more to interact with other people than corporation and organizations. 2. Better relationship with customers. Social Media Marketing helps you in building a better relationship with your customers. If your customers complains you about any of your products, you can apologize to him and make him sure that you will work on it. Or if he compliments you for your services, you can thank him and recommend more products. This develops a better relationship with your customers. 3. Improved SEO. If you are present on social media marketing then you get a better ranking on search engine results page. All the search engines gives rank to website on the basis of their presence on social media. Thus, you get a better rank if you are present on social media. Thus, your SEO is improved. I hope the above information have helped you in getting your answer. If you have got it, start doing social media marketing.