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Social media marketing is the process of promoting your products and services through social media. It has became very popular in a very short time. Many companies have succeeded using this method of promoting products. You should also use social media marketing. To do so, you have to follow the given below steps. 1. Your first work is to set the goal for which you are using social media marketing. You should know what you have to achieve. You will never succeed if you don’t know what you have to achieve. If you don’t know what your goal is then you cannot expect social media return on investment. You have to ask yourself what you want to achieve. 2. Once you have set your goal now its time to create your account on social media platforms. It is your responsibility to choose the best network that meets your social media goals. Keep your targeted audience in mind while creating account on any of the social media platform. 3. Are you confused about the topic on which you should post content? Well, this is not a big deal. You can easily get an idea about it by checking what your competitors are sharing. You should also use social media listening to know about how you can be different from your competitors. You should check the possible areas that they are missing. Include that in yours. 4. If you want to succeed in social media marketing then it is essential for you to share great contents. You should also plan for content writing when you are preparing your social media marketing strategy. Your content marketing plan should answer the questions like- I) What type of content you intend to post on social media. II) How to promote content III) Who is going to create the content IV) Target audience for each content Your content marketing plan should answer all these questions. 5. You have to constantly perform tests to know what adjustments you should make to your social media marketing strategy. Record the success and failure according to the test you have done and then adjust your social media marketing plan according to it. These are the steps you have to follow to do social media marketing. If you are not doing social media marketing then start it to get positive results.