AFFORDABLE

From my point of view, white hat SEO means following or using those techniques to improve rank that are approved by search engines. These techniques helps website holders in getting a higher rank slowly and then maintaining that position or getting a more higher rank. Those who follow these methods focuses mainly on the visitor’s experience. If the visitors are satisfied, Google is satisfied. So making visitors satisfied, these websites get a higher rank in the search engine results results page. Some of the white hat SEO techniques includes : 1. Use of good quality content. 2. Making use of appropriate keywords. 3. Including inbound links. 4. Posting video content. These methods are not penalized by search engines as these ways are approved by them.