AFFORDABLE

Google Adwords don’t really work for every business. It is not fit for every business. Such business includes small or new business. Adwords don’t work for these business. The reasons for the same are mentioned below. Read it and you will get your answer.
1.If you are using Google Adwords then you are paying for every click on your ad. But there is a huge difference between the prices of olden days and today. Unlike today, the prices in olden days was reasonable. Today, it is very difficult for any small business or a new business to pay a huge price for every click on their ad. Also, it does not depend on whether your product is sold or not, your ad is clicked so you have to pay.
2.As mentioned above, small business or new business are unable to pay such huge amount. Thus, they are unable to compete with the other business. This is another reason why Google Adwords must not be used by such companies.
3.It is common that you make mistakes while using Google Adwords. Everybody make mistakes in doing any work. But these mistakes becomes problem for you. For instance, if you forget to turn off ads for your clients then you have to pay again and again for the ad. You have to pay thousands of dollars which is not at all a good thing for you. It is also a problem if you make mistake in the spelling of keywords. You are penalized for this by Google.
These reasons clearly show why you should not use Google Adwords.