It is often asked by people that “do really Google Adwords work?” Before this you should know what is Google Adwords. Well, Google Adwords is the online advertisement developed by Google where advertisers pay for every click on their ads. Now we come to whether Google Adwords work or not. If you talk about it seriously then I say that it doesn’t. Google Adwords is not for everyone. You will understand why you should not use Google Adwords after reading the given below reasons.
1. The first reason is that you pay for every click on your ad. Unlike the old days, today price have risen much. Also, you have to pay whenever click is made on your ad regardless your products are sold or not. Thus, adwords is expensive. So you should try out some other methods of marketing instead of it.
2. If a small company or a new company uses Google Adwords then they are unable to compete with the large businesses. As mentioned earlier, the prices of Google Adwords are much higher today than before. Small companies or a new company could not afford so much and thus, are unable to compete with large business.
3. Another reason is mistakes that you probably makes while using Google Adwords. We are humans and it is common that we make mistakes in doing any work. Same is the case with Google Adwords. It can happen that you forget to turn off ads for your clients and thus, you have to pay thousand of dollars for your mistake. Another mistake that you make is the wrong spelling of keywords. The result of this is that Google will penalize you.
Google Adwords don’t fit to all marketers. The above reasons clearly explains why Google Adwords don’t work and why you should not do it.